APEP Professional Resource · Marketing Operations
AI Content Operations Brief
A professional planning instrument for producing useful AI-assisted content without sacrificing strategy, evidence, editorial standards or human accountability.
Strategic brief
Audience: ____________________
Business objective: ____________________
Reader problem: ____________________
Desired action: ____________________
Evidence & positioning
Primary sources: ____________________
Claims requiring verification: ____________________
Unique point of view: ____________________
Production workflow
- Research and source capture
- Brief and angle approval
- AI-assisted drafting
- Human fact-check and strategic edit
- SEO/accessibility review
- Conversion and distribution review
- Final approval and publication
Quality gate
Accuracy: Pass / Fail · Originality: Pass / Fail · Audience fit: Pass / Fail · Accessibility: Pass / Fail · CTA clarity: Pass / Fail